Twitter Unveils The Super Follow Feature - A Monthly Subscription Service

Yesterday, Twitter shared a sneak peek at a potential new feature dubbed “Super Follow,” which would allow users to charge their followers for access to bonus content.  Details were sparse, but the company, during its virtual analyst day presentation, showed the new feature would allow users to charge followers a monthly price for extra stuff, including “exclusive content,” “community access,” and “subscriber-only newsletters,” among other perks. (Twitter’s example showed one user charging followers $4.99 per month for added content.) Super Follow will also allow creators to put certain tweets, fleets and chats — its audio chat feature similar to Clubhouse — behind a paywall.  Twitter didn’t offer an expected roll-out date for the feature. Super Follow was included in a “What’s Next” section of its presentation, indicating the feature is being tested but not ready for mass launch just yet.

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